About

The name Blue Lab was inspired by the blue California sky in Silicon Valley and the concept of “blue ocean strategy” which refers to the creation of new business models.

We create next-generation business models through the adoption of new technology and a broad perspective encompassing not only finance but a range of industries and business fields.

As an incubator, our mission is to share new business concepts originating in Japan with the rest of the world.

Company Profile

Company name: Blue Lab Co., Ltd.

Location: Toranomon Hills Business Tower 5F, 1-17-1 Toranomon, Minato-ku, Tokyo, Japan

Founded: June 2017

President, CEO, & Representative Director: Shuji Munekuni

Business domain: Consulting services, economic and financial research and studies, data processing, and other areas

Major Shareholders

  • WiL, LLC

  • Mizuho Bank, Ltd.


  • Itochu Corporation

  • Sompo Japan Insurance Inc.

  • The Dai-ichi Life Insurance Company, Limited

  • The Norinchukin Bank

  • Marubeni Corporation

  • Sumitomo Mitsui Trust Bank, Limited